“Marketing for the Socially Awkward Introvert” / Liesel Jones

Liesel Jones, author of Roxanne in La La Land by L.A. DeVaul (Wido Publishing, 2011), shares her favorite method of marketing. Being a socially awkward introvert, Liesel speaks from painful experience. She sometimes blogs at Sapphire Cat.

Let’s face it, some of us writers are more secluded, nervous about making eye contact, than others. And that’s fine. We all have our unique powers. But the question that used to get me down is: if I’m not outgoing and smiling and talking to people about my book, how will I sell anything?

So your book is coming out, or it’s out already, and you have heard the success stories about being a great marketer by doing simple things like posting on Facebook, Twitter, or whatever else. You will probably create a website or blog and convince yourself you can be outgoing for a while. And you are; blogging with personality and unleashing your charm on Twitter. But it feels forced. You can’t keep it up forever and those bestseller numbers – or any numbers – just aren’t coming.

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